video Tag

One of the best examples of social media for real estate agents I’ve seen

I recently stumbled upon Jessica Riffle Edwards, a “realtor” in Wilmington, North Carolina. Her use of YouTube is one of the best examples of social media marketing for real estate agents I’ve seen.

Check out her real estate agent YouTube Channel. She’s made hundreds of videos and has 11,000 subscribers!

These videos provide tips about buying and selling property and talk about life as a real estate agent. They’re simple, to the point, and done just in her car (i.e. they’re low budget – pretty much zero dollars.)

Content marketing for beginners: how and why it works

People have been getting pretty tired of marketing messages being 'pushed' on them for some time. Now with the internet they are really over it. No one wants to click on your banner ad. Fewer people are opening your emails. And pop-up ads drive us nuts. There is another way though. And that's to get your head around how this new media really works, and work with it. The video here provides a great intro to how you can make a mark on the internet. Instead of interrupting people with your message, what you need to do is give them something so...

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Why the number of followers of your social media doesn’t count

Stop worrying about the number of followers you have and start focusing on the people who really care and are interested in your brand. Our old friend Gary Vaynerchuk makes the point in this video. Just chasing the numbers can be a distraction. Quality followers is what you need. Love him or loathe him, you can't ignore him. If you like Gary Vaynerchuk check out these videos. By Phil Stubbs...

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How small business can use Twitter (Gary Vaynerchuk’s tip)

How do you break through all the noise on Twitter? How can you possibly be heard - especially if you're a small business? Gary Vaynerchuk has the answer. In a nutshell: listen first. And really hear what people are saying - about you, your brand, your competitors and the industry you're working in. Twitter can be an interesting and useful tool - not only for gathering market intelligence, but for reaching out to people who are in your target. Even answering queries they have in your field of expertise. So you become someone who helps people, rather than blasting messages at them. This really requires...

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