small business Tag

Internet Marketing for Small Business: how and where to start

If you're a small business and you don't have an effective internet marketing presence, you're not in the race when potential customers are searching for the kind of product or service you sell. And let's face it, that's where people looking these days - online. Many small businesses are missing out because they haven't done the basic things to put themselves in the running. If you are one of those businesses, here's a crash course. The good news is you can do much of it for free. It could cost you as little as a few hundred dollars to get the essentials going. I've tried...

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How small business can use Twitter (Gary Vaynerchuk’s tip)

How do you break through all the noise on Twitter? How can you possibly be heard - especially if you're a small business? Gary Vaynerchuk has the answer. In a nutshell: listen first. And really hear what people are saying - about you, your brand, your competitors and the industry you're working in. Twitter can be an interesting and useful tool - not only for gathering market intelligence, but for reaching out to people who are in your target. Even answering queries they have in your field of expertise. So you become someone who helps people, rather than blasting messages at them. This really requires...

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