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Content marketing elements table

The elements of content marketing

New to content marketing? We've broken it down to its component parts: - the types of content - the formats of content - where you can distribute content - the triggers that encourage folks to share your content - a checklist of essentials before you publish - your objectives and how you measure your content marketing Thanks to Econsultancy for a living example of content marketing. They've visualised the parts in this 'periodic table'. Read on to find out what all this means in lay terms. Types of content These are all different approaches you can take to creating content. Different angles if you like: - how to's - reviews - interviews - beginner’s...

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